About Direct Vision

Based in Bloomington, Minnesota, we help people find coverage that supports better health, protects their budget and makes everyday care more affordable. We’re here to make the vision insurance process feel more straightforward from the start.

Built to make it all simple

Insurance can feel overwhelming. We work to make it easier. From plan shopping and enrollment to finding the right provider and using benefits with confidence, our goal is to create a smoother experience every step of the way. We want people to feel supported not only when they enroll, but throughout their time with us.

That includes:

• Easy-to-understand plan options
• Straightforward enrollment
• Helpful support when you have questions
• Customer care people can count on

Have questions?

98% of our calls are picked up in 30 seconds or less, and we continually score 4.8 out of 5 stars in customer satisfaction. Our vision insurance experts will guide you to the best vision insurance plan for you and your situation. We love talking vision insurance and finding the plan that fits perfectly with you. We may even make it a little bit fun!

Direct Benefits and Direct Vision work together

Serving as an online storefront, Direct Vision is operated by Direct Benefits, Inc., a managing general agency that provides full-service, one-stop benefits brokerage for dental, disability, life, and vision insurance plans to more than 150,000 employee benefits agents, brokers, consultants, and online consumers nationwide.

No matter if you're an agent or an online consumer, if you're looking for the best individual and small group private label products in the country as well as a variety of brand name employee benefits carriers, then Direct Benefits is your source for dental, disability, life, and vision benefits.